Sundressed by Lucianne Tonti
In this superbly written book, fashion insider Lucianne Tonti looks beyond sustainable fashion to a future remade by natural fibres. An exploratory dive into the art and industry of clothing and an ode to the possibilities in nature, Sundressed is an accessible, engaging and optimistic challenge to designers, farmers and business to think bigger.
If we grasp their potential, natural fabrics will revolutionise more than the way we dress. Regenerative farming of fibres like cotton, wool, flax and cashmere can restore biodiversity, soils and water cycles, making it possible to create beautiful clothes while improving the environment. Tonti introduces the farms and fashion houses that are changing the industry. She uncovers a growing hive of activity worldwide, from mulberry groves in China and cotton collectives in California to Mongolian goatherds and Australian sheep farmers.
Tonti's extensive research in sustainability is interwoven with her insights and personal experiences in fashion houses internationally. With a designer's eye for detail and an insider's understanding of the market, Tonti shows us where our clothes come from and why it matters.
About the Author
Lucianne Tonti has worked in fashion in Melbourne, Sydney, London and Paris. In 2020 she launched the sustainable fashion site Prelude, as profiled in Vogue. Her writing appears in The Guardian, The Saturday Paper and Lindsay.
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our fabrics
byfreer designs are fabric forward. known for our silks, especially our stretch silk satin, we use italian linens, organic cottons, velvets and more. we never use polyester. we believe that your clothing should ensure comfort, quality & style that lasts, as well as causing less strain on the environment. many of our prints are bespoke & designed in-house.
machine washable
byfreer pieces are designed to be machine washable. we pre-wash our rolls of fabric. once our garments have been made, we wash them a second time. this means that you can machine wash on cold, gentle with a mild detergent, or hand wash. hang to dry. for our linens & velvets, you can pop them in the dryer!
